Do I Need a CMS or Can I Run Content Locally on ELO Devices

Local Playback Explained

An ELO Backpack or I Series display can run media and apps from internal storage. Load APKs, videos, or a web app bundle, then set the device to auto launch on boot. With this setup, the device shows your content even if the internet goes down. This is reliable for a single screen or a small set of screens that rarely change.

What a CMS Adds

A CMS centralizes control. You can schedule daypart playlists, push new assets to hundreds of devices, and lock UI behavior from one dashboard. For multi site rollouts, this is the difference between an afternoon update and a week of manual work.

When Local Only Makes Sense

1. One location with one to three screens

2. Content updates less than once per month

3. No need for analytics or approvals

4. Minimal IT staff and simple media loops

When a CMS is the better choice

1. Many locations or frequent promotions

2. Legal or brand approval workflows

3. Need for audit logs and uptime monitoring

4. Role based access for marketing and IT

Hybrid Strategy

Use a CMS for distribution and scheduling. Keep a local fallback playlist on each device. If a store loses internet, the screen plays from local storage and switches back automatically when the connection returns.

Final Thoughts

Local playback works for small footprints. A CMS becomes essential once you grow, add compliance needs, or want analytics. ELO hardware supports both paths so you can start simple and evolve later.

Tags: CMS, Local Playback, ELO Backpack, Content Scheduling
Author: Emilio Bourdages
Blog: Learn